Six Months of Preparation
While the event itself was organized by United Way, the logistics of the balloons was organized by a company called BalloonArt by Treb out of Los Angeles. They were the same company that made it possible for Disneyland to earn the title a year prior.
Source: Orange County Register
Treb Heining was the company’s founder and spent six months preparing for the stunt. Having accomplished the stunt a year before, he confidently assured that nothing would go wrong. He even cited Super Bowl and presidential nominations as some of their previous successful works.