The Sad True Story Behind John Pemberton and the Invention of Coca-Cola

Coca-Cola Created Santa Claus

Okay, maybe they didn’t invent the legend of Santa Claus, but their advertising did help shape the Jolly character we know and love today. Back in the day, there were many different illustrations and descriptions of Santa, including a tall skinny man, an elf, and even a scary Santa. Everything changed in 1931 when the company hired Haden Sundblom to draw Santa for Christmas advertisements.

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Source: Shutterstock

The illustrations portrayed Santa as a warm, happy character with human features, such as rosy cheeks and a white beard. It ultimately changed the world and shaped generations of society’s perception of Santa Claus. So much so that most people have no idea that Coca-Cola was behind the character. But did you ever wonder why he wears red? Coca-Cola color.

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