Brothers Divided: The Astonishing Origin Story of Puma and Adidas

Two of The Biggest Modern Brands

Now, many years after their famous falling out, the companies of Rudolf and Adi have developed into two of the biggest sportswear brands on the planet. Adidas is the biggest brand of its kind in Europe and second only to Nike in terms of the global market. Puma, meanwhile, is ranked as the third largest sportswear brand on the planet.

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Source: Puma.com

Both of these brands employ thousands of people and sell their products countries all over the globe. They both continue to enjoy enormous success, and none of it would have happened without that family feud back in 1948.

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