4. Don’t Be A Sheep
“Don’t just follow the trend,” Musk said. The most successful companies focus on creating new innovations. They don’t try to chase the competition.
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Jonny Videl, CEO, and founder of Viral Contest Marketing has learned a lot from Musk when it comes to this. “Going viral doesn’t happen by accident,” he says. “Stand out by focusing on what makes you unique instead of chasing others.”